How Communication Skills can Aid your Business?
“Four basic communication skills are recognized the world over. They are Listening Skills, Speaking Skills, Reading Skills and Writing Skills. ”
Business depends a lot upon proper communication. Your employees ought to possess all the four communication skills. If they can’t master them, they should at least be acquainted with them in a proper manner. Four basic communication skills are recognized the world over. They are Listening Skills, Speaking Skills, Reading Skills and Writing Skills.Speaking Skills : They are of utmost need if you are desirous of boosting your business by way of marketing. Good speaking issues forth positive energy that has tremendous impact on the listeners. Many of such listeners are to become your potential customers.
However, there is a catch here. If you use your speaking skills to inspect other people’s businesses and affairs, it can have a negative impact on your own business. Similarly, lack of proper knowledge and understanding may also mar the effect of your speaking skills even if you are the best orator around.
Listening Skills : These are the skills that are often ignored by many a businessman. If you can’t listen to and act according to the feedback of your customers and public in general, you got to spend a lot of time improving your listening skill.
It has been seen than many young entrepreneurs are so over-confident and haughty in their approach that they seldom pay attention to new ideas and concepts that keep on pouring around them. They just know how to open their mouth in a loud manner and often become the laughing stock of others. Remember, listening skills develop patience and an eye for detail, which are very crucial for a small business.
Reading Skills : These days you have to be an avid reader if you want that you business should be able to compete in the changing times. Reading about other competitors, marketing strategies, surveys, prevailing business conditions is indispensable for success in business in the complex world of today.
Writing Skills : If you have good writing skills, you can document your business plans and other papers in a tasteful and foolproof manner. It’s a common fact in business that presentation goes a long way in ensuring the success of a particular project. In business marketing you have to deal with huge amount of paper work in the form of letters, reminders etc. Writing skills thus become an indisputable necessity.
Author - DeeKay
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